Designing with purpose & impact

I'm a Senior Brand & Product Designer designing meaningful digital experiences that connect people and solve real problems.

Selected Work

Branded Campaign · In-App UX · Marketing

The Cookout

Product Design & Development · Mobile UI

Spark Dating App

Mapping & Geographical Design · Wayfinding

Citywide Map System

PHILOSOPHY

Expertise

BRAND


  • Visual & Brand Identity

  • Campaign Design

  • Brand Systems


PRODUCT


  • Figma · Adobe CS

  • Framer · Squarespace

  • HTML/CSS · VS Code

PROCESS


  • Prototyping & Wireframes

  • User Research & Testing

  • Interaction Design

About

Hi, I'm Grace a brand and product designer based in Philadelphia.


For the past 5+ years at ParshipMeet Group, I've designed across live streaming, dating, and social apps, Tagged, Skout, and Growlr — building gamification systems, launching campaigns like The Cookout (24-50% revenue lift), and shaping the visual identity of products used by millions. Before that, I redesigned the Free Library of Philadelphia's citywide map system and built environmental and brand systems for Center City District — work you can still see across the city!


As a liason between communication and design I'm open to senior brand and product design with a focus on consumer tech, social platforms, and lifestyle brands.


If you're looking for someone who can connect brand storytelling with product thinking, let's chat!

I'm a Senior Brand & Product Designer designing meaningful digital experiences that connect people and solve real problems.

Selected Work

Branded Campaign · In-App UX · Marketing

The Cookout

Product Design & Development · Mobile UI

Spark Dating App

View project


Mapping & Geographical Design · Wayfinding

Citywide Map System

View project


PHILOSOPHY

Expertise

BRAND


  • Visual & Brand Identity

  • Campaign Design

  • Brand Systems


PRODUCT


  • Figma · Adobe CS

  • Framer · Squarespace

  • HTML/CSS · VS Code

PROCESS


  • Prototyping & Wireframes

  • User Research & Testing

  • Interaction Design

About

Hi, I'm Grace a brand and product designer based in Philadelphia.


For the past 5+ years at ParshipMeet Group, I've designed across live streaming, dating, and social apps MeetMe, Tagged, Skout, and Growlr — building gamification systems, launching campaigns like The Cookout (24-50% revenue lift), and shaping the visual identity of products used by millions. Before that, I redesigned the Free Library of Philadelphia's citywide map system and built environmental and brand systems for Center City District — work you can still see across the city!


As a liason between communication and design I'm open to senior brand and product design with a focus on consumer tech, social platforms, and lifestyle brands.


If you're looking for someone who can connect brand storytelling with product thinking, let's chat!

Designing with purpose & impact

I'm a Senior Brand & Product Designer designing meaningful digital experiences that connect people and solve real problems.

Selected Work

Branded Campaign · In-App UX · Marketing

The Cookout

Product Design & Development · Mobile UI

Spark Dating App

Mapping & Geographical Design · Wayfinding

Citywide Map System

PHILOSOPHY

Expertise

BRAND


  • Visual & Brand Identity

  • Campaign Design

  • Brand Systems


PRODUCT


  • Figma · Adobe CS

  • Framer · Squarespace

  • HTML/CSS · VS Code

PROCESS


  • Prototyping & Wireframes

  • User Research & Testing

  • Interaction Design

About

Hi, I'm Grace a brand and product designer based in Philadelphia.


For the past 5+ years at ParshipMeet Group, I've designed across live streaming, dating, and social apps, Tagged, Skout, and Growlr — building gamification systems, launching campaigns like The Cookout (24-50% revenue lift), and shaping the visual identity of products used by millions. Before that, I redesigned the Free Library of Philadelphia's citywide map system and built environmental and brand systems for Center City District — work you can still see across the city!


As a liason between communication and design I'm open to senior brand and product design with a focus on consumer tech, social platforms, and lifestyle brands.


If you're looking for someone who can connect brand storytelling with product thinking, let's chat!